銷售管理與輔助決策系統(tǒng)是以多年的銷售數(shù)據(jù)為研究對象，采用關(guān)聯(lián)規(guī)則挖掘和序列
規(guī)則挖掘的方法，從中分析、挖掘和提取全面、綜合、宏觀的輔助決策信息，并能預(yù)測客戶的購買狀況，為客戶和管理者提供可靠的決策信息，從而達到推薦自己產(chǎn)品的目的。
關(guān)鍵詞：數(shù)據(jù)挖掘；關(guān)聯(lián)規(guī)則；序列規(guī)則；決策系統(tǒng)
Abstract：A marketing management and decision making assisting system studies
marketing data of an enterprise with Correlation and Sequence analysis, from which
the enterprise can not only analyze , dig and get information that is overall and
composite about decision making , but also can predict customers’ purchasing and
give reliable decision making information for customers and regulators ,so that it
may help selling its products .
Key words： Data Mining; Correlation; Sequence Analysis；Decision System